Louis Vuitton VS Gucci


Gucci and Louis Vuitton, the two major luxury brands and the fashion houses that are well known for their goods i.e. handbags (the most popular of LV). Both of the brands have their own logos and recognizable brand features like watches, handbags, foot-wears etc.

GUCCI: 
‘The house of Gucci’ that is commonly, nowadays, known as Gucci was founded by Guccio Gucci in Florence (capital city of the Italian region of Tuscany) in 1921. It is an Italian company and is characterized by the GG logo and striped webbing. The company is now owned by Pinault-Printemps-Redoute (PPR). The products of Gucci include handbags, clutch bags, wrist watches, jewelery, clothing that includes children clothing as well, foot-wears and a lot more. During the 1960s, the GG logo was created alongside products. The company suffered during the 1970s, risking bankruptcy, but it was revived largely as a result of the success of the accessories range in the 1980s. Gucci has a reputation  for producing high quality, luxurious goods. Gucci is associated with celebrities and the world of rap, with luxurious fashion although it’s affected by the cheap counterfeits. In 2008, Gucci was listed as one of the top 100 brands by Inter-brand. There are approximately 278  in the world, but Gucci products are also sold through other stores, predominantly large department stores whereas replicas of the products are also made by other companies that are comparatively cheaper then the original ones. Gucci has largest sales of any Italian brand. Gucci has an annual revenue of about 2.2 billion Euros.

LV:
Louis Vuitton Malletier, commonly referred to as Louis Vuitton is a French fashion company and was created in 1854 by Louis Vuitton. Head quarters of V are in Paris, france. It is famous for its LV monogram that appears on most of its products. LV is popular for its handbags but it features other products as well from ready-to-wear, shoes, watches, jewelry, accessories, sunglasses, and books. It is the worlds most valuable brand. The products are sold by the standalone boutiques and the high-end department stores. Like Gucci, Louis Vuitton replicas are also made that are also cheaper than the original products. The people behind LV are Yves Carcelle, the Chairperson and CEO of LV, Marc Jacobs, artistic Director and Kim Jones, lead designer of menswear. Louis Vuitton has been named the world’s most crackerjack luxury brand consecutively from seven years such that from 2006 to 2012. It has an estimated worth of about 19.7 billion dollars.

Though both of the brands have valuable importance in the world of fashion, I personally prefer Gucci, because LV is way more played out down here than Gucci is. 

Advertisements

4 Comments

Your take on this ?

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s